Choice Hotels International, Inc, one of the world’s largest lodging franchisors, is refreshing its complimentary breakfast program at Comfort and Country Inn & Suites by Radisson as part of its broader strategy to refine and differentiate its upper midscale brands and help attract travelers. The company is piloting new signature breakfast items, including a Comfort breakfast bowl and a Country Inn & Suites biscuit sandwich, at select properties. As part of this initiative, Choice has signed agreements with Florida’s Natural and General Mills to offer guests refreshing, high-quality orange juice and a selection of the most beloved cereal brands so guests can start their day on a tasty note.
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