Lowe: Why the LA Clippers decided it was time for a massive rebrand www.espn.com – TOP

Lowe: Why the LA Clippers decided it was time for a massive rebrand www.espn.com – TOP

 Months after Steve Ballmer purchased the LA Clippers, he reconsidered everything about the franchise. Ten years later, the team will have a modern new look that coincides with the move next season to the Intuit Dome.  

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www.espn.com – TOP